7 Ways Google's AI is Impacting Startups

Every startup builder needs to read this.

Startups will benefit tremendously from Google’s AI features, especially startups that are not in AI right now.

Google’s product suite will be even more accessible, efficient, and affordable. Gmail, Google Sheets, Google Docs, Google Drive, Google Slides, and more are all great and economical options for startups today.

Startups not in AI will be inspired to get more creative with their productivity stack. Startups in AI will be inspired to innovate even faster — and in more competitive ways than before.

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7 Ways Google’s New AI Features Will Revolutionize Startups

1. Startups will more efficiently manage relationships with customers and partners through Google’s new AI email features.

Help me Write by Gmail is one of the most exciting features that all startups need to know about. Startups will be able to better manage their email inboxes, maintain relationships with customers & partners, and get closer to “Inbox Zero.”

Startups will be able to craft introductory emails and responses more efficiently through this new feature.

Simply by typing a few words, you can generate an email and instantly change how you communicate.

Founders, marketing, sales, customer success, product teams, and more will all be able to manage their inboxes better over time.

2. Bard will empower engineers at startups to become 10x engineers and allow new startups to run leaner.

Bard now will be very useful to nearly every engineer who works at a startup and beyond. It will not replace engineers, but rather, it will empower them!

Bard will help engineers actively manage existing programming practices and create code. There will now be 20+ programming languages that engineers can have access to through Bard. Bard can help them write code, debug issues, learn code, organize code, and cite code where needed.

Engineers can also export code to Colab and Replit to enable interaction with other engineers more effectively. For engineers who love dark mode, this will be available as well.

Engineering teams will be empowered to write better code. Bard will also help newer startups run leaner through its code generation capabilities.

3. Bard will offer an “automation ecosystem” to help startup teams expand what they can achieve with AI.

Google created Bard, in part, to offer integrations to help automate tasks for companies. This will create more efficient workflows for startups across a multitude of industries and use cases.

The B2B components of Bard are still in infancy, and it will be exciting to see how startups use Bard more creatively both internally and externally.

It will make startups’ internal teams run more efficiently, and it will solve external problems for customers more efficiently as well.

Bard will also allow startups to be better positioned to create AI integrations and become “partners” in Bard’s ecosystem.

Similar to how startups have historically launched apps in the Google Play Store, startups will now have the opportunity to launch AI apps in Bard’s “automation ecosystem” and partner with Google in new ways.

4. Startups will progress towards mass-adoption of Google Sheets’ AI tooling to more quickly organize and analyze data.

Startups that are already using Google Sheets will be happy to learn that this software will significantly accelerate how they organize their data.

Startups that do not currently use Google Sheets will now also have a much easier time adopting this software to better construct and analyze existing datasets.

Google Sheets is actively being trained to generate inputs through the click of a button and a few words to describe an action that needs to be taken. Startups will be amazed by the capabilities of Sheets to help them organize their data in free, seamless, and quick ways.

Anything that can help create structure and organization for startups will create a foundation to solve problems and build solutions more thoroughly.

5. Startups will discover that AI will enable Google Search to become better in finding data and answers.

Google is now incorporating Generative AI in their search results. When startups are looking for answers on Google for what they are looking for, they can ask more nuanced questions.

Startups can search more specific things that are tailored to the problems they are looking to solve. You can also ask follow ups and prompt the search result with additional actions to get what you are looking for as well.

Google’s integrated search functionality will revolutionize how startups use Google to conduct their research.

6. Startups will be able to build on top of their datasets and create AI applications that are tailored to their needs.

Startups using Google Cloud will be able to create and build Generative AI models to develop more applications upon Google’s AI platform.

This will particularly help startups that are growing and maintaining large datasets, who would find help through their specific use cases.

Startups that have data streams will now be able to able creatively activate that data to build more AI automations and applications. Further, they will find ways to monetize that data more effectively by being able to create Generative AI applications.

This will entirely change early startups’ strategies towards how they maintain and use data.

7. Startups will be able to analyze their documents more efficiently through Project Tailwind’s “AI Notebook” capabilities.

Project Tailwind will enable startups to analyze information more rapidly.

All you have to do is upload a document to Google Drive, and it will let you chat with almost any document. Startups that have a multitude of documents will benefit particularly from Project Tailwind.

Project Tailwind helps startups ask any questions to their documents and find answers to what they are looking for. It allows companies to interact with documents more productively.

If you are operating in a niche or industry that is highly context specific, you will be able to build your own knowledge in an area more efficiently by using Project Tailwind.

Startups will find these tools from Google tremendously helpful. Newer companies will be able to compete with incumbents at a more level playing field through these tools.

Startups will also be able to innovate and collaborate at a faster pace with their stakeholders both internally and externally.

Google’s AI features will bring AI to the forefront for many startups that have not yet adopted AI. This is just the beginning, and we will continue to see Google — as well as many other companies — innovate for emerging startups of tomorrow.

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This week’s feature: check out Rustic Flute! Rustic Flute is a newsletter that has an exciting mission. It has plans “to democratize angel investing for everyone and be the gateway to the Indian startup ecosystem for the rest of the world.”

Check out their most recent article below.

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